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From the category archives:

Product Management Education

On Quora, someone asked “What are some must-read books for product managers“?  My answer is reproduced below, and is currently the leading answer on the topic, having been up-voted 10 times.
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For product managers working on high tech products and early technologies, the following are absolute must-reads:

  • Crossing the Chasm, by Geoffrey Moore
  • Inside the Tornado, by Geoffrey Moore
  • Four Steps to the Epiphany, by Steven Blank

The following are not “absolute must-reads” but are very worthwhile:

  • The Lean Startup, by Eric Ries
  • Innovation Games, by Luke Hohmann
  • Inspired: How To Create Products Customers Love by Marty Cagan
  • Business Model Generation by Alexander Osterwalder & Yves Pigneur
  • The Product Manager’s Desktop Reference, by Steven Haines
  • The Art of Product Management, by Rich Mironov
  • Dealing with Darwin, by Geoffrey Moore

I’ve read (or attempted to read) about every book on the market with the words “Product Management” or “Product Manager” in the title, and I would only recommend the ones listed above for high-tech product managers.

Many of the other books on Product Management are either 1) too broad, covering the gamut of banking products, consumer goods, automobiles, as well as high tech, 2) poorly written, or 3) perfectly fine and covering the same topics as the books I already listed, but not not as well.

I’d also recommend reading the essay “Good Product Manager / Bad Product Manager” by Ben Horowitz and David Weiden (yes, THAT Ben Horowitz. He wrote this piece over a decade ago when he was a Director of Product Manager at Netscape).

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I am much delinquent in posting this, but check out the recording from the webinar, Five Common Challenges for Product Managers in Agile Teams, given by Steve Johnson and me on May 22, 2009.

You can hear/view it on Pragmatic Marketing’s website, or on iTunes.  Or, just check out the slides here.

It was really fun to work with Pragmatic Marketing and the super-funny Steve Johnson on this.  And I’ve really enjoyed chatting with some of the listeners in the aftermath of the webinar.

I’d love to hear your feedback in the comments!

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Join us! Free webinar on Agile Product Management, 5/22

April 30, 2009

On May 22 at 10am PST, I’m giving a webinar with the always-hilarious Steve Johnson of Pragmatic Marketing. The topic?  Agile Product Management and “Five Common Challenges” organizations face when transitioning from a waterfall software development model to an Agile model. Here’s the official blurb (also on Pragmatic Marketing’s website): Agile is all the rage [...]

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P-Camp Presentation: Charm School for Product Managers

April 2, 2009

I’ve been quite remiss in posting my slides from my “Charm School for Product Managers” presentation that I gave at P-Camp Silicon Valley.  Sorry about the delay. In the session, we had a great discussion about how to handle sticky situations product managers find themselves in every day.  One example: how to handle a customer [...]

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Sure Product Consulting is sponsoring “P-Camp Unconference for Product Managers”

December 24, 2008

Sure Product Consulting is proud to sponsor the “Second Annual P-Camp Unconference for Product Managers.”  There are two great things about P-Camp: It’s FREE It’s chock-full of education, networking, and learning about software product management best practices from your peers and product managment thought leaders.  Here’s the official blurb: Join more than 300 friends, colleagues [...]

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